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Digital Marketing Lead

  • Melbourne, VIC, Australia
  • Full time
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About Us:

 At Uniting AgeWell, our focus is on supporting older people to experience a sense of wellbeing, choice and independence in their lives, to feel valued members of their community and to have easy access to the community or residential services they need to live the life they want. With a range of services in locations across Victoria and Tasmania, our 5,000 staff and 600 volunteer staff are committed to high quality services and care.

Uniting AgeWell provides a workplace culture based on the BEST philosophy – Believe, Excel, Support and Trust – underpinned by our values of Kindness, Respect, Integrity, Innovation and Inclusion, and our customer service charter and promise that shape and inform all that we do. More information can is available on the Uniting AgeWell website - www.unitingagewell.org

 Why choose Uniting AgeWell:

  • Join a values-driven organisation and contribute to Uniting AgeWell’s continued growth
  • Generous salary packaging options available
  • A career with heart – use your skills to make a difference

 About the role:

If you are an experienced and motivated digital marketing leader with creative flair and passion for your work to make a real difference, this values-driven role will present an exciting opportunity.

In this dynamic and busy role, you will use your exceptional digital skills to bring our communications, strategies and stories to life across multiple digital platforms, creating authentic stakeholder engagement and helping to build Uniting AgeWell’s brand and community awareness.

As part of a motivated, outcomes-focused team, you will be responsible for the ongoing development, management and maintenance of our recently launched website, including supplier liaison, project management, enhancement planning, design and deployment. 

Your creative ideas will help amplify the customer experience through augmentation of our digital environments and you will love maximising the impact of our strategies and stories in fresh new ways across a range of digital and social platforms. 

About you:

 This is the place for you if you have:

  • relevant tertiary qualifications and at least five years’ experience, ideally in digital marketing
  • a strong track record in leading, creating and implementing engaging digital content and targeted campaigns for a range of audiences across multiple platforms
  • a drive to continuously improve the digital customer experience and engagement
  • technically strong, accurate and nimble website maintenance and development skills
  • outstanding written and verbal communication skills with an eagle eye for detail
  • experience in managing and curating a range of social media platforms to optimise audience engagement and expansion
  • excellent organisational, project management, analytical and reporting skills including using analytical tools like GA4, Looker Studio etc., to improve conversion rates

You are also:

  • an enthusiastic, authentic and effective team leader and collaborative team member
  • an effective listener, who approaches each day with creativity, an open mind and is solutions-focused
  • committed to being part of a workplace culture based on the BEST way of life

 Essentials for working in Aged Care:

  • A current Working with Children & Vulnerable People card
  • Current and ongoing flu Vaccinations
  • Australian working rights
  • Ability to pass a national police clearance

Make a positive difference in your community – apply now!

Aboriginal and Torres Strait Islander Peoples are encouraged to apply.

For more information please contact the Recruitment Team at Recruitment@unitingagewell.org

We look forward to hearing from you!

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